About Us
GB Marketing & Communications LLC was founded by Gordon Benzie to help B2B software companies better articulate their value proposition and more effectively communicate their story to internal and external audiences. Too often this messaging is confusing or hard to understand. By simplifying your story and clarifying your message, we can improve how your company's unique value proposition is shared across media, analyst and customer communities, resulting in greater marketing effectiveness and sales performance.
As principal consultant, Gordon Benzie has held several marketing and communications leadership positions at global Fortune 500 enterprises, midsize companies and startups where he has defined and executed B2B marketing, communications, and awareness strategies. He has managed numerous media, analyst relations and marketing programs in addition to writing over 40 business plans. His industry experience is diverse, with a specialization in B2B enterprise software (SaaS / Cloud / On-premise), hardware, cybersecurity, and telecommunications (ISP, managed services, wireless).
Gordon Benzie lives in coastal Orange County in Southern California.
View Gordon's LinkedIn profile.
Contact Us Now to Learn More.
As principal consultant, Gordon Benzie has held several marketing and communications leadership positions at global Fortune 500 enterprises, midsize companies and startups where he has defined and executed B2B marketing, communications, and awareness strategies. He has managed numerous media, analyst relations and marketing programs in addition to writing over 40 business plans. His industry experience is diverse, with a specialization in B2B enterprise software (SaaS / Cloud / On-premise), hardware, cybersecurity, and telecommunications (ISP, managed services, wireless).
Gordon Benzie lives in coastal Orange County in Southern California.
View Gordon's LinkedIn profile.
Contact Us Now to Learn More.
Testimonials
The trick to writing interesting, engaging and important content for any organization is mastering the ability to provide insight or capture an emerging trend -- not writing about the features and functionality of your product. Gordon Benzie focuses on delivering content that is interesting to customers and prospects. In the end, Schneider Electric had some of the best, most read and engaging content of any industry leader. We regularly share his work to clients as an example of how to use public relations to build business.
Patrick Milan, Chair, Global Business Development at IPREX Global Communication.
Can’t recommend Gordon highly enough. He recently put together a stellar business plan for me and my partners, and was instrumental in helping us gather and coordinate all the necessary information to take our project to the next level. The guy knows his stuff. Couldn’t have done it without him.
Andrew Cosby, a comic book creator, film producer, screenwriter, co-creator of TV series Eureka, and co-founder of Boom! Studios.
Gordon is GREAT! He was able to help me work through my business and marketing challenges with ease. He was able to put together a plan that articulated the direction of my business and had the professional skills to put together a financial model that I am taking to Venture Capitalists for funding. He was able to grasp my business model and make them his own. His research was impeccable and very helpful… I’d recommend Gordon Benzie ANY time! We were very pleased with his abilities at CLOAQ! Thanks Gordon!
Joseph Guidry, founder of CLOAQ apparel, a clothing manufacturer.
I met Gordon through a mutual friend and Gordon has now written 2 very detailed Business plans for new endeavors. Two very different business I might add. He is very detailed, methodical and just a pleasure to work with. I recommend Gordon for all your Business plan needs.
Tony Schubert, founder of Event Eleven, an event production company that produces large scale, interactive events.